This article may contain personal views and opinion from the author.

You don’t have to browse the web for too long before a barrage of anti-Apple comments might flood your screen like a torrential autumn rain. Many of these would certainly be directed towards the iPhone 11 Pro and iPhone 11 Pro Max, the two new premium flagships that, you see, are neither innovative nor revolutionary in any way. That’s what the vocal anti-Apple on the Internet will try to shove down your face. While there might be some truth to that, I think that the two new iPhones are introducing just the right updates in just the key areas that matter the most – battery and camera. Performance is missing from that list because it is traditionally always in ample supply.

These two are the two pillars of modern smartphone usage: battery life and cameras.

HL width=”400″ align=”right” size=”1″ ]We should encourage battery life improvements[[/HL]

While everyone’s making jokes at the rear camera module of the new iPhones and their “archaic” notches, most of the naysayers conveniently forget to mention the ludicrous increase in battery life that the new devices can achieve. As a long-time Android user and a phone nomad that uses all new phones for a certain amount of time, I’ve more often than not had to put up with mediocre or downright-unacceptable battery life, with just a few exceptions to that rule. Any and all increases in battery life are exciting to me, and you shouldn’t downplay this aspect of this year’s iPhones. I really hope battery life improvements become the next big thing in the industry, and if anyone is able to set and follow a trend on a high profile, that’s Apple.